Kemal Mermutlu

musiqescapesme:

Behind The Scenes of “You Da One” with Rihanna. Check out that Grill though.

The making of Kanye West & Jay Z’s Watch The Throne…  History in the making.

Going behind the scenes (and a disgusting toilet!) with DJ Bailey as Wilkinson makes the big records!

I really like getting to see how stuff happens.  It’s probably why I pulled the back off a Casio (okay it was Lorus, i’ll pretend it was Casio) digital watch when I was 5 or 6 to find out what was in it.  It’s probably the same reason why I ended up in Radio Production, behind the scenes making the shows.  In the coming months I’m gonna take a good look at some of my favourite video directors and explain why I think music videos are ultimate media of expression for the 21st Century, but for now here’s Ray Kay (the Mario Testino of Music Videos) getting to grips with Gaga!

Big up fuckyeahladygaga for the heads up:

Pokerface - The Making Of The Video.